
If you are thinking about starting a home craft business then you have a few decisions you are going to have to make. Here is what you need to consider before venturing into owning a home craft business.
Is your craft unique and high quality?
Sure you can try to sell the same crafts as everyone else is but if you really want to have a successful home craft business then you are going to need to find a unique angle to the craft you make. It does not need to be completely different then anything else out there but even one unique aspect is going to make selling your craft so much easier.
People love buying things that they can not find everywhere.
Do you want to sell your craft on the Internet or just by placing ads in your local paper and signs in your yard?
If you want to start a home craft business you basically have to options of how to sell them. You can sell them locally by placing ads in the paper and in your yard (if your town allows this) or you can sell them globally by starting a craft store on the Internet.
If you sell them locally you are limiting your potential customer base however you will not have to ship your craft. If what you make is very big this might be the best way to go. It also gives the customer a chance to see what you are selling before they buy it. They can see it on the Internet also by seeing pictures but it is just not the same.
If you decide to sell them on the Internet you will have a much wider customer base because anyone who has access to the Internet will be able to see your online craft store.
The flip side of setting up a craft store online is that you are going to have to learn to market your craft store. This is not horribly difficult but it will take some time. You will not learn how to market your store in a week more like 4-6 months. Marketing is crucial to having an online craft store because this is how your potential customers are going to be able to find your store.
When you place your ads in the paper and in your yard you are marketing your crafts. That is the basic concept but it works a little bit different on the Internet.
Whether you decide to have your home craft business online or locally as long as you are willing to put time and effort into your business then the sky is the limit.
Happy Crafting! |